Good Wear

Made in the USA since 1983. While attending college in Boston during the 1970’s, Stephen Liquori began making his own silkscreens and hand-printing t-shirts for the local track and running clubs. Frustrated with the low-quality and super lightweight shirts available at the time, he developed a durable and heavy-weight t-shirt that could hold up. After a number of iterations, a store on Newbury Street in downtown Boston, and time in the industry, he founded Goodwear USA in 1983, an American-made clothing company. ​ For over 37 years, Goodwear has been an American Brand in style and values: ti